About Me
Hi, I'm David. I'm a data analyst with over 9 years of experience in maximizing ROI for marketing departments. Over the years, I've managed performance, email, SEO, and OOH marketing channels while simultaneously compiling, visualizing, and reporting on marketing data for the department.
My passion lies in data processing and pattern recognition, enabling businesses to make informed decisions. I'm also naturally empathetic, making me an effective communicator between teams of varying technical skillsets. These crucial skills and interests have led me to pursue further education in data analytics, suring up my technical skills in SQL, Python, Tableau and more.
Outside of work, I'm a musician currently playing guitar in a local Grateful Dead band.
Music has always been a significant part of my life, providing a creative outlet and enriching my ability to connect with others.
Check out my projects for a demonstration of my skills and don't hesitate to reach out–I’m eager to leverage my skills and experience to help businesses grow, innovate and succeed.
Skill Set
Data Analysis
SQL (joins, subqueries, CTEs)
Python (pandas)
Hypothesis testing & predictive modeling (regression & classification)
Time-series forecasting (ARIMA, Facebook Prophet)
Supervised & unsupervised machine learning (regression, k-means clustering)
Data Visualization
Time-series, histograms, scatterplots, spatial in Excel
Python (matplotlib, scipy, seaborn)
Tableau dashboard & storyboard creation
Presenting to stakeholders
Growth Marketing
Performance marketing (SEM, Paid Social, Display)
SEO & ASO
Content marketing (blog & email)
CRM management (Salesforce, Hubspot)
Channel attribution & optimization
Landing page creation & lead capture
Testimonials
Diana Bitting
Cofounder @ Catbird | Marketing Leader
“David is an exemplary employee. He reported to me during our time together at Homebound and we worked closely on many critical projects for the org. David is a great communicator; a brilliant analyst; a reliable, responsible, pro-active member of the team; and a very kind human indeed. He routinely uncovered insights from large data sets that would help to optimize our strategies and was always seeking opportunities to add more value and move the business forward. I highly recommend him to any company.”
Greg Glass
Cofounder @ Fanstake | Sales & Marketing Leader
“David had to wear a half dozen hats while I was working with him and he always dove right in, learning new concepts with curiosity and positivity, while simultaneously being asked to not let up against his responsibilities in his areas of core competency. He brings great collaborative energy and a high technical acumen to everything he does. Highly recommend.”
Nalini Parimi
Data @ Meta | Career Foundry Mentor
“David approaches challenges with a rare blend of curiosity and determination, always striving to understand not just the "what" but also the "why" behind the data. His analytical skills are impressive, as is his ability to translate data-driven insights into actionable strategies. Whether it was tackling real-world case studies or delving into advanced statistical methods, he exhibited a level of proficiency that far surpassed my expectations.
Moreover, David is an exceptional team player who fosters collaboration and contributes positively to group dynamics. His effective communication skills and willingness to share knowledge not only enriched the learning experience for his peers but also facilitated a conducive environment for collective growth and learning.”
